From local champion to global revenue engine.
We build and operate international sales teams for European SMEs, Startups, and Agencies ready to go Global.
Powered by execution, not theory.
Most expansions stall before they start.
It’s rarely a market problem. It’s an execution problem. We provide the infrastructure, the targeting, and the teams to close that gap.
01. The Architecture Gap
A home-market ICP rarely translates 1:1. Without localized sequences and a dedicated operator who owns the process, your pipeline won’t just stall — it will never start.
Market entry strategy
02. The Translation Trap
A pitch that converts in Hamburg falls flat in London or Sydney. Cultural nuance, timing, and local pain points all matter. Generic outbound produces generic results — and kills expansion before it starts.
Outbound sequence — EN (DACH copy)
03. The Deployment Barrier
Setting up a local entity takes 6–12 months and costs far more than expected. Most companies stall here before generating a single qualified meeting — long before the market ever gets a chance to respond.
Local entity setup · Netherlands
A structured path from local to global.
Three engagement phases — each one building on the last. You decide how far and how fast.
Sprint
Project-based · 60–90 daysA focused engagement from market selection to first pipeline. We define the ICP, build the infrastructure, and launch campaigns in your target market — with a clear, time-boxed scope.
- Market analysis & ICP definition
- Outbound infrastructure setup
- Localised campaign launch
- First qualified meetings delivered
Operate
Monthly · No lock-inOngoing operation of your international sales engine. We manage campaigns, optimise performance month-by-month, and scale into additional markets as the business grows.
- Daily campaign management
- Inbox & reply handling
- Monthly reporting & optimisation
- Multi-market rollout support
EOR
Per operator · OngoingWhen you’re ready to hire permanently in a new market, we place and manage your local operators compliantly via Employer of Record. No subsidiary. No local HR setup required.
- Local operator recruitment
- Employment & EOR contract
- Payroll & legal compliance
- No local entity needed
Built for companies ready to move.
We work with organisations that have a proven domestic model and need a structured, fast path to international revenue growth.
B2B and B2C Mittelstand and SMEs
Established DACH and EU companies with 20–200 employees and a strong domestic track record. Ready to scale internationally, but without the infrastructure or local presence to do it efficiently and quickly.
PE Portfolio Companies
Post-acquisition companies that need rapid sales infrastructure and international revenue growth to increase exit valuation. Speed and execution discipline are non-negotiable for the investment thesis.
B2B Scale-ups
Growing companies entering their second or third international market. You need structure, operators, and a repeatable playbook — without building a full local team in every country from scratch.
Where we operate.
Trained operators per target market. Messaging, timing, and approach are adapted, not just translated. A Dutch prospect gets a fundamentally different message than a South African one.
We’re constantly adding new markets.
“Buyers don’t buy systems. They buy trust in someone who has already been where they want to go.”
20 years building sales teams at German and Dutch B2B & B2C companies; from first close to millions in revenue booked. I’ve hired SDRs, built CRMs from scratch, launched campaigns across 9 countries, and learned that international expansion works when the system is right. It fails when it isn’t.
Callaborade exists because I kept seeing the same pattern: strong products, clear market potential, no structure to capture it internationally, and huge overheads. We provide the structure and the team. The pipeline follows.
Michele Moscaritoli
Founder & CEO, Callaborade
From market entry to expansion.
Currently active in DACH, Netherlands, UK, USA, Italy, Ghana, Australia and South Africa. If your target market isn’t on the list, get in touch. We’ll tell you honestly what’s possible.
No. You don’t need legal presence in the target market to start generating pipeline. We run outreach on your behalf from within the EU. A local entity only becomes relevant when you’re ready to hire permanent staff. That’s precisely what EOR is designed to solve.
60–90 days from kickoff to first qualified meetings in a new market. This includes analysis, strategy, infrastructure setup, campaign writing, and going live. The Sprint phase has a tight, defined process.
Employer of Record. When you want to hire a local operator permanently, a Business Development Manager in Amsterdam or a Sales Manager in Johannesburg, we manage the employment contract, payroll, and legal compliance in that country. You get the talent. We carry the admin. No local subsidiary required.
We build the international infrastructure alongside your existing team. Your people stay focused on the home market or on closing. We generate international pipeline and hand qualified meetings to whoever holds the relationship. No overlap, no friction.
Our operators are trained and placed specifically per target market. Copy, tone, timing, and cultural references adapt per country, not just translated. A Dutch prospect receives a fundamentally different message than a South African one, even when the product is identical.
Ready to go international?
Book a free 30-minute Strategy Call. We’ll identify your highest-value target market and map out exactly what it takes to build pipeline there.
Book Your Strategy CallNo commitment. No pitch deck. Just a clear plan.
